9. HOW WE USE DATA

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We use personal data to provide, operate, secure, and improve the Services. Depending on the context, this includes: creating and maintaining accounts; authenticating users; enabling linked financial views; detecting and categorizing transactions; generating budgets, groupings, reminders, trends, and reports; answering questions through Nancy; personalizing the product experience; processing subscriptions and payments; communicating service notices; responding to support requests; investigating abuse or fraud; complying with law; and maintaining internal records and audits.

Where lawful and appropriate, we may also use data to measure adoption, troubleshoot failures, evaluate feature quality, improve categorization logic, improve reconciliation logic, and improve the quality and reliability of automated features.

We may send transactional or service-related communications without a separate marketing opt-in where such communications are necessary to deliver the Services, maintain security, or administer your account. Promotional communications will be handled in accordance with applicable law and your communication preferences.

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